Ben & Jerry’s founder talks business at USF

Jerry_Greenfield_Ben&JerrysJerry Greenfield, who along with Ben Cohen founded Ben & Jerry’s, remains committed to the belief that a successful business can also be socially responsible. Each year, as Ben & Jerry’s reviews its fiscal performance, the company also conducts a social audit in which the company’s board looks at the programs for employees while assessing its success as a community partner and environmental innovator.  Greenfield spoke on these topics plus the relevance of entrepreneurship and sustainability in business at the University of South Florida.–jerrys-co-founder-talks-business-at-usf/1277057